COCA-COLA CONFERENCE
360° IMMERSIVE STAGE VISUALS WITH SURROUND SOUND DESIGN
We were asked to prepare the audiovisual identity for the international Coca-Cola conference in Warsaw, Poland. It was an amazing opportunity to work on such powerful 360 multimedia scenography created for the event. Based on the stage design and the graphic history of Coca-Cola brand, we wanted to create immersive, yet minimalist motion design with a gradual shift from flat 2D to 3D look. As the screens were set up almost all around the audience in 270 degrees, we created the animations with Dolby Surround sound design to completely immerse the audience. The resulting series of animated jingles and loops perfectly fits the Coke’s style and was a blast to ‘get inside’ and experience it.
Check it out in glorious 4K on YouTube:
Imagined & directed by Kuba Matyka & Kamila Staszczyszyn
Sound Design by Kuba Matyka
Client: Coca-Cola
Agency: Endorfina
November 2015, MELT